Director, Onboard Revenue Data & Analytics in Miami, FL at Royal Caribbean Cruises Ltd.

Date Posted: 2/19/2020

Job Snapshot

Job Description


This position is responsible for maximizing onboard revenue for nearly $1B in Onboard Revenues for the Celebrity Cruises brand as well as improving guest satisfaction and keeping costs in check.  The role oversees all business intelligence and advance data and analytics (artificial intelligence, machine learning, predictive modeling) and the management of pricing, reporting and analysis of over $1B of onboard revenue. The position is responsible for developing strategies to enable data-driven decision-making across all of OBR and establish a center of excellence for advanced data analytics and business intelligence (BI). Another aspect of this job is managing the tools and processes to measure the overall performance and outcomes of various initiatives.  Also under this position's purview is the management and strategy of over $100M of pre-cruise revenue, onboard F&B pricing and the casino analytics team.  Critical to the success of this job is working with the operations and identifying opportunities across the fleet to both maximize profit. 


  • Lead all Business intelligence, advance data science (artificial intelligence, predictive modeling, machine learning) for the Celebrity Onboard Revenue team)
  • Set direction for business-based data analysts to adopt data strategies, methodologies, processes, reporting tools, and visualization technologies
  • Demonstrate advanced understanding of analytics, including predictive modeling, AI, and deep learning
  • Oversee all activities regarding onboard revenue and pricing.
  • Manage team of analysts and oversee all recommendations.
  • Develop business cases in support of these strategies that effectively communicate the value and business relevance to stakeholders.
  • Establish project plans that outline project milestones regarding data automation, forecasting, optimization, or benefit measurement projects.  Ensure that modeling and analytical work in support of other team's initiatives is completed per project plans and timelines.  Convene cross-functional teams to deliver projects.
  • Create and manage effective working relationships with marketing, finance, and operations teams to ensure the most relevant ideas and techniques are implemented.
  • Lead and own the strategy to drive pre cruise revenue (reporting, targets, growth strategies etc)
  • Lead all Onboard and Operations integration to the Excalibur Program (systems, database, reporting, new technology, Hybris, App's etc)
  • Develop and maintain standard and ad hoc reporting.
  • Analyze operating results by decision-relevant variables.
  • Identify and quantify opportunities to improve KPIs through information gathering and analysis.
  • Prepare quantitative and qualitative business cases, evaluating new products, services, or providers.
  • Develop regular and ad-hoc reporting in order to communicate results to concessionaire partners and hold them accountable for performance.
  • Prepare fact-based written recommendation to improve financial performance.
  • Summarize variance investigations and assist in the development of action plans.
  • Develop and implement benchmark reports for operating groups.
  • Assists in the development of annual business objectives for specialty restaurants & beverage operations including the data driven modeling to back up and support such objectives.
  • Utilizes reporting and analytics to make recommendations for the business to increase guest satisfaction, improve revenue or reduce costs.
  • Evaluates current beverage promotions and marketing programs for effectiveness and recommends new innovative programs to improve revenues and guest and crew satisfaction.
  • Help identify, measure & implement cost saving initiatives across the hotel organization in order to enable strategic reinvestment back into key areas of the hotel product that the guest values.
  • Analyze guest ratings & the hotel operation in order to identify opportunities to improve guest satisfaction and reduce the number of detractors.
  • Assists with developing the capital budget and management of capital project expenses.
  • Aid in the development of the annual operating & strategic plan update for the Royal hotel group.


Job Requirements


  • Four-year Bachelor's or equivalent (MBA preferred); or four to ten years related financial and business analysis experience and/or training; or equivalent combination of education and experience. 
  • Knowledge of some or all of the following disciplines: Machine Learning , Statistical Analysis, Artificial Intelligence, Predictive Analytics
  • Candidate must possess strong written and oral communication skills and be able to work effectively with all levels of operational personnel. 
  • Strong computer and analytical skills are required.


  • Demonstrate advanced understanding of analytics, including predictive modeling, Artificial Intelligence, and deep learning
  • Strong knowledge of revenue management and demand forecasting.
  • Ability to assimilate ideas/concepts into data driven models and strategies.
  • Strong Operations Research modeling skills (optimization and linear programming, etc.).
  • Statistical modeling skills (regression and forecasting, etc.)
  • Database and analytical programming skills (including SAS and SQL, etc.)
  • Project management experience in organizing, planning and executing large-scale projects from conception through implementation.
  • Effective verbal and written communication skills
  • Understanding of the business in order to validate findings and conclusions and ensure data integrity and accuracy at all times
  • Understanding of database design and information systems, structure, functions and processes, and experience with database tools.


It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. RCL and each of its subsidiaries prohibit and will not tolerate discrimination or harassment.

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